6 Comments

Love it!

There is also a second important meaning of the motto for us, which was that if you have a vision for making something in the world, you just have to start "pretending" to make it "real" and then it might become real.

It was a way to give us a little courage to take the risk and make the studio happen, realizing "what is the worst that could happen? we'd just have to do something else."

And our trip to collaborate with you and friends we made working on the Nordeus site still remains one of the highlights of our 13 years running Studio Rodrigo!

Great post, thanks for sharing.

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Ritik, that second meaning makes it even cooler!

I've been writing this newsletter for just over a year now, but I'm still very much 'pretending.' Of course I hope that one day it'll be 'real', but I have to say that 'pretending' -- the act of doing -- is already so meaningful.

So happy that your trip to Nordeus remains a highlight for you guys -- I'll make sure to pass on the message!

Say hello to the rest of the team from me, hope you guys are all doing well.

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I agree there is real value in approaching life’s challenges with a more playful mindset. Thanks for your words. I always enjoy reading your work.

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Thanks for saying, Grace. I'm happy to hear that you enjoy reading my stuff.

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I really enjoyed reading this Ben! Couple of points I will try to keep and promote:

1) "invite mistake-tollerance in a world of perfectionism"

2) be curious and explore. Don't be affraid to make mistakes

3) be less serious about things/yourself and adopt more playful mindset.

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That’s great to hear, Maya!

To be honest, these are things I need to remember too.

It’s not always easy to give yourself permission to have fun.

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